

Ambassadors of Animal Remembrance since 2016
See more
Handmade with love. Worn with pride. Remembering the animals who served.
Our traditional Murphy’s Army handmade purple poppies are lovingly created for us by our wonderful team of volunteers, who generously give their time and skills to support our campaign.
Every poppy is completely unique. Some are knitted, some are crocheted, and there may be slight variations in size, colour and design. That is part of what makes them so special — each and every one has been handmade with love and care. 💜
This traditional wearable version comes with a pin/brooch fastener, making it perfect for attaching to a coat, jacket, jumper, scarf or bag.
Approximately 6–9cm in diameter, each poppy is a beautiful and meaningful way to show your support for the Purple Poppy Campaign and honour the animals who served alongside our Armed Forces in times of war and conflict, as well as the incredible service animals who continue to serve alongside us today.
Every stitch tells a story. Every poppy worn keeps their memory alive. 💜🐾
Priced at just £4.00 each, including postage and packing.
Every purchase supports the work of Murphy’s Army Purple Poppy Campaign and helps us continue our mission to ensure that the animals who served, and those who continue to serve, are never forgotten.
Handmade with love. Worn in remembrance. For the animals who gave so much. 💜
#TheyAlsoServed 💜🐾
We aim to dispatch all orders within 48 hours, and your poppy will then be sent via Royal Mail- second class large envelope.
Most orders arrive quickly, but delivery times can vary and some orders may take a little longer than expected. Once your order has been dispatched, delivery times are outside of our control, so please be patient and allow up to 5 working days for your order to arrive before getting in touch.
Thank you so much for your patience and understanding and, most importantly, for supporting our campaign. Every purple poppy purchased, worn and shared helps us keep the memory of our incredible service animals alive. 💜🐾
OFFICIAL CHARITY MERCHANDISE
Murphy’s Army Purple Poppy Campaign™ honours Service Animals - past and present. Since our launch in 2016 we have raised nearly £250,000 which has helped many former Service Animals in their retirement. We help across all Services including Police, Prison, Fire, Border Force and Military. And because we are entirely volunteer run all profits directly benefit our chosen and very worthy recipients.
The key beneficiaries for our 2025 Campaign are Bransby Horses, Service Dogs UK and Tired Paws Foundation. We hope you will continue your wonderful support and help us to raise much needed funds for these wonderful causes.
Please be aware of unscrupulous businesses and individuals selling similar merchandise, these may be for personal gain and unlikely to help animals in need today as official sales do.
#TheyAlsoServed #RememberTheAnimalsToo #AnimalRemembrance #AnimalsOfWar #ServiceAnimals #TheyServedTogether
OUR MISSION
Murphy’s Army Purple Poppy Campaign (MAPPC) celebrates and supports the invaluable contributions of service animals, past, present, and future. We honour the memory of animals lost in conflicts and recognise those who have served and continue to serve alongside or in support of uniformed services throughout history.
Through fundraising efforts, we provide vital support to service animals, both active and retired, ensuring they receive care, welfare, training, protection, and support tailored to their needs. By raising public awareness, we commemorate their sacrifices and achievements while promoting their welfare and legacy for generations to come.
Murphy’s Army Purple Poppy Campaign™ is not connected to or affiliated with the Royal British Legion or its Poppy Appeal.